Modern women trust Good Housekeeping to help them save time, money and hassle as they manage their homes, their families, and their busy lives. We take a whole-life approach to their complex needs, delivering actionable, solution-driven content that is relevant, entertaining, inspiring, and always backed by the authority of the Good Housekeeping Research Institute and its iconic Seal.
Since 1900, the Good Housekeeping Research Institute (GHRI) has been dedicated to improving the lives of American women and their families. Now based in an 18,500 sq ft. lab facility at Hearst Tower, the chemists, engineers, nutritionist, and experts of GHRI use state-of-the-art technoligies and consumer testing to evaluate products that appear in the editorial and advertising pages of Good Housekeeping. Once a product has met their rigorous standards, it is eligible to advertise and to earn the Good Housekeeping Seal.
Introduced in 1909, the Seal was one of the first “tested and approved” emblems in the U.S. and is now its foremost symbol of quality assurance and consumer protection. More than a stamp of approval, the Seal is the icon of the magazine’s Consumer Policy, which promises to refund or replace a product if it is found to be defective within two years of its purchase. Consumers can purchase a Seal-holding product with confidence, knowing that Good Housekeeping stands behind it with its own independent warranty.
